Artificial Intelligence (AI) seems to be everywhere these days: you might be using ChatGPT to make a service route, Google to create images for your website, or using Duranta’s CRM to keep all of your contacts organized. But did you know that AI could also directly boost your sales? Being the first to respond, and having the most accurate proposal, especially critical at a time when snow and ice management has become one of the fastest growing, and most competitive landscaping sectors in the US.
SalesMar 31, 2026
How to use AI to win Snow and Ice Management Jobs
Here are three ways that Duranta’s customers are using our AI model (called Aidan) to build more profitable snow and ice businesses.
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Instant property measurements
Instead of traveling on site, more than ever, our customers are relying on site maps to price out their jobs. The fastest, most accurate and most affordable way to do this is by using AI to automatically generate a site map.
In Duranta, you input an address, and a few seconds later you get a detailed property map. Property maps include the square footage of all the areas that you care about. For example, Duranta will instantly calculate the square footage of the asphalt (parking lots), concrete (municipal and building sidewalks) and all the other relevant areas on the property.
Accurate estimating
Measurements are only useful if they help you calculate an accurate price for your service. This is where Duranta’s built in calculators kick in. You could input a price per square foot for labor, and you can put in different rates for lots vs sidewalks. Alternatively, you could use production rates - for example, you may estimate that a pickup truck with a 9’ plow can clear 65,000 square feet an hour, or that you can hand shovel 1,000 square feet an hour of sidewalk. Coming up with an accurate estimate is just point and shoot: select what areas you want to service, and apply the appropriate production rate.
Materials
Materials are often the forgotten element in a snow removal estimate, but in this world of tight margins and expensive materials, their cost adds up and should not be excluded. In Duranta, all that you need to do is select the material that you want, select the areas that you want to apply it to, and we will calculate how much you need and add its cost to your estimate.
Winning proposals
The final step is putting it all together: combining Duranta’s AI powered measurements with Duranta’s time and materials calculator gets you to the right price. But now you need to present that price, and your company, to the customer. That’s where a professional proposal comes into play: in Duranta you can generate rich documents to send to your customer, or you can display on a tablet all the areas that you are going to service.
Bottom line
Creating a detailed snow and ice management proposal used to take a full day: you had to drive to the property, measure it out, including all the travel time for visiting a site. Thanks to AI, you can now get instant measurements, and put a price in front of a customer in minutes.
You can learn more about Duranta's snow removal solution here: https://getduranta.com/solutions/snow-removal.
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